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SOCIAL
MEDIA
02
TSA Shutdown program
Sights and sounds videos create an immersive experience that draws people in without needing much explanation. This was especially timely with the government shutdowns and important to do an informational video.
01
Day in the life
DITL are important from a social media perspective because people connect more with real, everyday moments than perfectly curated content. Sharing a genuine “day in the life” helps build trust and makes your content more relatable. It also turns simple posts into a story, which keeps people engaged and coming back.
04
newsroom content
Short videos like this one makes complex or newsworthy moments more accessible and engaging in a short-form format. This kind of content around the newsroom also adds personality and insight into our reporters.
03
ICE Protests
This was important from a social media perspective because documenting ICE protests helps share real-time events and raise awareness about issues that might not be widely covered. It gives a voice to the people involved and allows others to understand the emotions and urgency behind the movement. This kind of content can spark conversation, encourage engagement, and inform a broader audience.
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